Why I Moved My Courses from Facebook to Skool
When I first started selling digital products and offering coaching, I naturally turned to Facebook Groups to build my community. It seemed like the easiest option — everyone was already there, it was free, and it felt familiar. But over time, I realized something: Facebook wasn’t helping me grow my business. It was hurting it.
So I made the move. I transferred all of my courses, coaching clients, and digital community to Skool, and I haven’t looked back since. In this post, I’ll walk you through why I left Facebook Groups, what made me choose Skool, and how that one decision helped me grow a more profitable and focused business.
If you’re still trying to run a serious education-based business on Facebook, I get it — but I promise there’s a better way.
Table of Contents
1. Facebook Was Killing My Focus (and My Students’)
Every time I logged into my Facebook Group, I got distracted — and so did my members. Ads, notifications, political rants, and irrelevant content made it nearly impossible to keep everyone focused on the lessons. I needed a place where the community could actually stay engaged.
When I found Skool, the difference was immediate. There were no distractions. Just my content, my calendar, my people. The conversations finally stayed on topic — and that alone made it worth the switch.
2. I Wanted My Content and Community in One Place
On Facebook, I had my group in one tab, my course hosted somewhere else, and my payment processor in another tool. Managing it all was chaos. Skool gave me a single place to run everything.
Now, my classroom, community feed, and payment system are all inside Skool. It’s clean, easy, and built to scale.
3. I Didn’t Own My Facebook Group
Let’s be honest — Facebook owns your group. They can shut you down, limit your visibility, or ban your content without warning. That’s not how I wanted to build my business.
With Skool, I have full control over my group, my members, and my content. No random bans. No algorithm changes. Just freedom to grow.
4. I Needed Better Engagement and Results
Engagement on Facebook dropped every month. Fewer people were seeing my posts, and the ones who did were getting distracted. Inside Skool, my engagement more than doubled. Why? Because people log in to learn, not scroll.
The leaderboard and gamification tools inside Skool gave my group a boost. People were commenting, showing up to live calls, and staying active — which led to better retention and real results.
5. Payments and Access Were a Headache on Facebook
Facebook doesn’t let you charge for group access. So I had to use third-party tools, track payments manually, and remove people when their access expired. It was a nightmare.
With Skool, members pay monthly or yearly, and access is handled automatically. I don’t have to chase payments, and I don’t worry about access anymore.
6. The Calendar System Saved My Coaching Calls
I used to post Zoom links in Facebook posts — which would quickly get buried or lost. Now, inside Skool, all of my calls are listed on the group calendar, and members can RSVP in one click. It’s simple, clean, and professional.
7. I Can Sell Without Being Salesy
On Facebook, promoting anything felt awkward. Inside Skool, I can naturally sell upgrades, bonus courses, and 1-on-1 sessions — all while building trust with members in the group.
When people are already paying to be inside, they’re more open to buying from you again.
8. My Members Actually Like Using Skool
This surprised me. I thought people would resist the switch. But the feedback I got was the opposite. Members told me how clean the platform looked, how easy it was to use, and how refreshing it felt compared to Facebook.
Retention improved — and so did my reputation as a coach.
9. It Simplified My Entire Business
Once I moved to Skool, I canceled several other tools. I stopped using course platforms, community forums, and scheduling software. Skool replaced all of it — and saved me hundreds per month.
Now I run my business from one place, and that simplicity has given me more time, more freedom, and more energy.
10. I Wanted Long-Term Growth, Not Short-Term Hacks
Facebook felt like a temporary solution. Skool feels like a foundation I can build on for years. As I grow my courses, add new coaching offers, and create evergreen products, I know I’ve picked a platform that can grow with me.
Ready to Make the Switch?
If you’re tired of battling the Facebook algorithm and want to build a focused, profitable community, I highly recommend you check out Skool. Here’s my personal affiliate link to get started. It’s the platform I trust, and I think you’ll love it too.
Another major reason I left Facebook is because of how unpredictable it became. One day my posts would reach hundreds, the next they’d disappear into the algorithm black hole. That inconsistency made it impossible to plan content and measure growth. On Skool, every post gets seen by the group. I don’t have to play algorithm games.
I also found it exhausting to moderate comments and spam in a Facebook Group. The constant flood of irrelevant replies, bot accounts, and inappropriate content wasted hours of my week. Skool makes moderation easier with clear roles, rules, and member control. I finally felt like I was running a real business — not just babysitting a free group.
Another thing that changed was the energy of the group. On Facebook, it always felt casual. People didn’t take it seriously because it was free and mixed in with their everyday scrolling. On Skool, my members pay to be there, which immediately filters in the right kind of audience — committed learners, not lurkers.
I also noticed that my content felt more respected on Skool. When I posted a tutorial or shared a live replay, it didn’t get buried within hours. The platform is designed to help members learn, not consume endless junk. My videos and lessons stay visible and accessible.
One feature that helped me stay consistent was the ability to structure my course modules using Skool’s classroom layout. Before, I had to host my videos on other platforms and link them in the Facebook description. It was messy. With Skool, everything is organized, clean, and branded — even without a website.
The onboarding experience also became a game-changer. When people joined my Skool group, they instantly received access to the classroom, community, and calendar. I didn’t have to manually guide them through multiple links or explain where to find things. That automation saved me hours every week.
I even ran my first launch using just Skool and email. No fancy landing pages, no complicated funnels. I shared the benefits of joining my group, and people signed up through my Skool affiliate link. That launch generated more revenue than any of my previous Facebook-based efforts.
As I continue to grow my business, I’ve started adding new layers to my Skool community. I now host live Q&As, post private training videos, and share member wins. The platform supports all of that without requiring me to duct tape five different tools together.
One thing that really impressed me is how often Skool updates its platform. The team behind it actually listens to creators. When people request features or improvements, they roll them out quickly. That makes me feel confident investing long-term into the ecosystem.
Also, let’s talk brand perception. When someone joins a Facebook Group, it doesn’t feel premium. But when they join a private Skool group with a professional classroom, organized modules, and exclusive calls, they see the value. That perception increases trust — and allows you to charge more.
Even though I made this move for business reasons, the personal benefit has been just as big. I’m less stressed, more focused, and actually excited to log in and interact with my members now. That wasn’t the case when I was stuck inside Facebook.
If you’re feeling the same frustrations I was, there’s no reason to stay stuck. You can migrate your courses, your people, and your income to a better platform — one built for creators. Use my Skool affiliate link to get started and experience the difference for yourself.